SUPERMARKET “PEREKRESTOK” WILL BE AN ANCHOR TENANT IN THE ARANA PLAZA SHOPPING CENTER
Supermarket “Perekrestok” will enter the Arena Plaza shopping center. The retail chain and JSC “MC Dynamo” have signed a corresponding long-term lease agreement. The Supermarket “Perekrestok” will be an anchor tenant in the Arena Plaza.
17,000 square meters of the shopping center area will be occupied by over 80 tenants in total. In general, the Arena Plaza will be developed under the concept “Sport+Fashion”. The shopping center will include fashion boutiques selling clothes, shoes, accessories, gadgets, and sports goods. In addition to the supermarket, there will also be a pharmacy, children’s goods store, fitness club and a bank office. Moreover, the shopping center will have a food court with 10 fast-food points, separate cafes and four restaurants with a possibility to arrange summer terraces, and underground parking for 700 cars.
The shopping gallery will be located on the first floor of the Sports and Concert/Entertainment Complex which unites VTB Arena and the reconstructed Central Stadium “Dynamo” named after Lev Yashin. The shopping gallery is a unique place because it will be located under the football pitch and the ice rink raised to +8 meters above the ground. The entrance to the shopping center will be arranged through the historical Western Grandstand from Leningrandsky Avenue or from the side of the Petrovsky Park metro station.
In 2017, the Arena Plaza received RCSC Awards as the best shopping center among small shopping centers under construction, and the VTB Arena Park project itself received MIPIM Awards as the best development project in Russia.
“Signing an agreement with such a well-known retail chain as “Perekrestok” confirms the fact that the management of VTB Arena Park project wants the project to meet the demands of general public. We are sure that our complex will become a favorite leisure, life and business place for Moscow guests and residents,” noted Andrei Peregoudov, Senior Vice President of VTB Bank and the head of VTB Arena Park.
“High occupancy of the Stadium and Arena by sports and entertainment events will generate a high flow of customers, which makes it very attractive for the tenants,” said Ekaterian Gurieva, Sales Director of VTB Arena Park.
Nikolay Kazansky, Managing Partner at Colliers International, “The lease campaign of the Arena Plaza shopping center is currently going fast forward – the original concept of the shopping center is actively attracting large Russian and international brands into the project. I am sure that this shopping center will become not just a popular leisure place but also it will play an important part in the development of sport culture among the young.”
“Perekrestok” is a federal Russian retail chain. It is a leader of the Russian market in supermarket sales. As of June 30, 2017, “Perekrestok” included 557 retail units in 123 cities and towns of Russia.
managment +7 495 122 42 26 Event
management +7 495 122 42 28 Ticket office +7 495 122 42 42 Sales
department
